Tired of standard social analytics charts and graphs that fall flat with your boss while requiring constant translation to deliver any glimmer of meaning? Need to convey contextually rich information to a variety of internal and/or external audiences? Deftly lets you tell the right story to the necessary audience, using real data, supplemented with the context that matters to your company, your culture, and your campaigns.
Running a corporate marketing team, serving potentially diverse business units with competing or at least diverging needs, can feel like Groundhog Day. Or the definition of insanity. Or maybe a little of both.
To pull it off every day it feels like you need a crystal ball, a money tree, and a Rosetta stone. But your team knows how to get results and how to move the needle – even when resources are scarce and goals are, shall we say, “ambitious”.
Connecting the Dots
Your team knows what works, and you have built the expertise and the skill sets to operate in the digital world while comfortably analyzing and interpreting your results. But it can be such a grind to constantly translate the data and the marketing jargon into the kind of vocabulary and metrics that the rest of the business can understand and embrace. Doing it all with custom reports and custom presentations is so inefficient, yet using the canned charts and graphs you get from your marketing tools and social media analytics often misses the mark or just loses the non-marketing crowd in the room too quickly.
You need a toolset built to help you bridge the marketing-to-business divide. A platform that allows your unique business data and vocabulary to inform the way your digital marketing efforts are measured and explained. A system that is perfectly comfortable supporting in-depth historical marketing analysis, or delivering a tailored real-time dashboard to executives.
In other words, your team needs Deftly.
Tell Your Story, Your Way
Storyboard presentations create stylish and highly customizable experiences for your agency audiences. Graphics allow you to make branded and visually appealing presentations. Text provides key contextual information and business insight. Advanced charting compiles data and shows up-to-date information and analysis. Demonstrate your business value, build trust, and develop forward-looking strategies.
Powerful, Beautiful, Credible Data
Show customers their latest social media and sales data alongside the business context in an easy-to-build, interactive presentation format. Use fonts, graphics, logos and advanced charting to build a compelling, straightforward, and beautiful data experience for your customers. Chart data from a myriad of connected platforms, including custom data sets, to deliver the whole story. Offer full transparency of data sources and develop client trust with the ability to drill down into the data.
Easy to Learn, Simple to Use
Providing an exceptional customer experience has never been as streamlined or intuitive. Your staff develops proficiency in minutes rather than days, and customers experience an elegant, user-friendly modern interface with no more complicated logins to diverse platforms.
Enabling your clients to login to one branded agency platform where you have curated their campaigns and analysis across all inbound media platforms. Because Deftly is a cloud based platform, you will never lose your data to employee turn-over. And imagine being able to send the lastest flash report via a weblink in a text message. The title says it all…simple to use.